Grammy-winning Nigerian artist Burna Boy has announced the symbolic end of his "African Giant" persona, attributing its demise to betrayal by his own people. In a heartfelt Instagram post promoting his upcoming album No Sign of Weakness, he stated,

The 'African Giant' Burna Boy died. His own people killed him. Then 'Big 7' was born to protect what was left of 'Burna Boy.'

Burna Boy elaborated on the internal conflict between his past and present selves, describing how the "African Giant" continues to haunt him while "Big 7" strives to protect his remaining emotional core. This revelation offers insight into the personal struggles he faces amid fame and public scrutiny.

The artist has previously expressed feelings of underappreciation within the Nigerian music industry, often citing attempts to undermine his career. This latest declaration underscores his ongoing journey of self-redefinition and resilience.

Fans and observers have shared mixed reactions, with some expressing concern for his well-being and others praising his candidness. As anticipation builds for No Sign of Weakness, Burna Boy's transformation from "African Giant" to "Big 7" marks a significant chapter in his artistic evolution.